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Jay Ellis is collaborating with amfAR to raise awareness of their “Countdown to Cure AIDS” initiative which aims to build the scientific basis of a cure for AIDS by 2020. Heading to the beach this summer? amfAR teamed up with famed British visual artist Shantell Martin to bring a limited edition beach towel, designed exclusively for amfAR to help raise awareness and find a cure for HIV/AIDS. The towel’s bold design features one of Martin’s trademark black-and-white illustrations and the inscription, “Be Epic, Cure AIDS,” a nod to amfAR’s “Countdown to a Cure for AIDS” initiative, aimed at developing the scientific basis of a cure by 2020.

Born in Fort Sumter, South Carolina, Ellis‘ military family settled in Tulsa, Oklahoma where he graduated from Metro Christian Academy. He attended Concordia University in Portland, Oregon on a basketball scholarship. There he was elected as student body president, spent two years working with AmeriCorps and interned with the Portland Trail Blazers before deciding to pursue acting. He began his career as an international print model and has since appeared on award-winning shows including ABC’s “Grey’s Anatomy,” CW’s “Heart Of Dixie,” CBS’ “How I Met Your Mother,” as well as the Elizabeth Banks directorial feature MOVIE 43 starring Hugh Jackman, Seth McFarlane and Kate Winslet.

When he’s not filming, this gentlemen enjoys playing basketball, cooking, staying fit while teaching at his line of Pilates studios, and playing the guitar. Ellis‘ is a staunch advocate for higher education, community service and encouraging youth to pursue the arts.

The sexy bachelor not only pierces his way through the heart of Lauren London as Byrce “Blue” Westbrook on BET’s long running fan favorite dramedy series “The Game” (airing Wednesday nights at 10p/9c) but also all over the airwaves in both television and film as he affirms his position in Hollywood as the actor to watch in 2015. With cameos under his belt on shows including Showtime’s “Master of Sex” and in the celebrity filled feature Movie 43, Ellis continues to expand his resume starring in two feature films (November Rule and Breaking Through) and producing another (Lemonade) set to begin principle photography with Hannah Simone (New Girl) this past April.

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This towel is sold exclusively at Scoop NYC locations and on amfAR’s website for $40 with 100 percent of the proceeds supporting research to find a cure for HIV/AIDS.