QUI Tequila Box
QUI Tequila

Tequila, proclaims Esquire, is the new scotch. This, of course, is in recognition of how tequila has stepped up its game in recent years. And QUI Tequila is certainly a manifestation of that. Tagged as “the world’s first platinum extra-añejo tequila,” QUI Platinum Extra Añejo Tequila arrives in a sophisticated black box that holds an eye-catching crystal decanter style bottle for those choosing to indulge at home. But its taste, not packaging, gets the highest marks.

QUI’s pioneering filtration processing uses the blue weber agave plant that has been aged for nine years and comes from the slopes of Atotonilco El Alto – the tallest peak in the highlands of Jalisco, Mexico. After that the resulting liquid rests in French Bordeaux and American whiskey barrels for three and a half years, before being filtered nine times it’s distilled for a third time.

The result is a clear, full-bodied and extra-aged spirit that has a pleasing faint vanilla aroma further enhanced by hints of honey, butterscotch and toasted oak. It’s an award winner too. QUI won the Gold Medal at the 2013 Spirits of the Americas Competition.

Currently QUI can be found in bars and restaurants in New York, San Antonio, Austin, Dallas and Houston, with more coming. In the meantime, it can be ordered online and consumed neat or in any of these suggested cocktails from some of Austin’s best spirit professionals. – ronda racha penrice

QUI Platinum Extra Añejo typically retails for just over $50.


Austin Mule
Created by Mark Yawn (Ranch 616 Bar Manager)

QUI Cocktails Austin Mule

1 ½ parts QUI Tequila
½ part lime juice
2 dashes bitters
Fresh muddled ginger
Dash of Chili Salt
Ginger beer
Ginger peel (garnish)

Rim a copper mug with chili salt and set aside. Muddle ginger in a cocktail shaker; add tequila, lime juice, bitters and ice and shake. Strain and pour ingredients into the copper mug over a large ice cube and top with ginger beer. Garnish with ginger peel if desired.

Created by Dustin Courtright (W Austin Libationist)

QUI Cocktails QUInky Cocktail

1 ½ parts QUI Tequila
½ part lime juice
¾ part pineapple juice
¾ part lemongrass syrup
4 muddled serrano slices

Shake all ingredients over ice and strain into a coupe glass with one slice serrano garnish.

Created by Carley Dunavant (JW Marriott Austin Lead Bartender)

QUI Cocktails Tran-QUI-lo

1 ½ parts QUI Tequila
¼ part good Mezcal for rinse
1 part Fresh Watermelon Juice
½ part Bell Pepper Syrup
½ part Fresh Lime Juice
Pinch of Maldon Salt

In shaker combine Qui, watermelon juice, bell pepper syrup, lime juice and salt, add ice and stir. Rinse rocks glass with Mezcal. Strain into rocks glass with fresh ice.